Use numbers in headlines, spark emotion from readers and leverage connections to increase the reach of your content
With people increasingly consuming news coverage through social media platforms, media organisations are eager to boost their digital reach.
One of the most effective ways to do this is to get others to share your content. But how do you encourage social media users to share your work?
Joel Abrams, manager of media outreach at The Conversation US, offered his tips for going viral in this article for Journalist's Resource by Denise-Marie Ordway.
"People want a quick, digestible take or a really in-depth piece. If you're not going deep, keep it short," Abrams said.
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Personal trainer James Hilton has launched a podcast 'Jim's Gym - Inspiring Movement'. James, a specialist in biomechanics and injury recovery from the Cotswolds, runs Jim's Gym, a virtual online space supporting people over 55 to be more active
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If you find your social feeds a tad too heavy on men's voices, follow and connect with these fantastic women experts on indie media
How do you move print readers to digital? Are there other ways to hold on to subscribers besides a last-ditch deal?