Use numbers in headlines, spark emotion from readers and leverage connections to increase the reach of your content
With people increasingly consuming news coverage through social media platforms, media organisations are eager to boost their digital reach.
One of the most effective ways to do this is to get others to share your content. But how do you encourage social media users to share your work?
Joel Abrams, manager of media outreach at The Conversation US, offered his tips for going viral in this article for Journalist's Resource by Denise-Marie Ordway.
"People want a quick, digestible take or a really in-depth piece. If you're not going deep, keep it short," Abrams said.
Save the date: our Newsrewired conference takes place on 27 November at Reuters, London. Head to newsrewired.com for the full agenda and tickets
If you like our news and feature articles, you can sign up to receive our free daily (Mon-Fri) email newsletter (mobile friendly).
Sign up to receive job alerts of your choice by email, or manage your subscription
Featured recruiter: click to view its vacancies
New digital journal covering inflation and rate setting seeks a talented writer with experience as a financial journalist to use data to produce specialist content
Subscribe to our newsletter for latest news, tips, jobs and more
End that deadline stress today and find help in our freelance directory
Personal trainer James Hilton has launched a podcast 'Jim's Gym - Inspiring Movement'. James, a specialist in biomechanics and injury recovery from the Cotswolds, runs Jim's Gym, a virtual online space supporting people over 55 to be more active
Our next Newsrewired conference will be in May 2025, London.
Conferences and study weeks are fantastic opportunities to get the latest updates on the industry and network with your peers
Awards are a great way to have your hard work recognised by industry experts and celebrate your teams. Here is where you can apply
If you find your social feeds a tad too heavy on men's voices, follow and connect with these fantastic women experts on indie media
How do you move print readers to digital? Are there other ways to hold on to subscribers besides a last-ditch deal?
