Hire and retain talent from a generation with different expectations at work
The Gen Z workforce (born between 1997 and 2012) have different attitudes and expectations towards the workplace. And yours ought to change with it if you want the best talent, who can help you to appeal to their generation.
Bente Zerrahnn, innovation catalyst at Axel Springer, outlines in an article for INMA five steps to make your workforce appealing to gen Z workers, plus a final tip on why you do not have to go far as using the language and emojis popular among this age group:
"Try to resist the temptation to insert yourself in their spaces like this. There are few things more cringe-worthy than someone trying too hard to act younger than they are. It’s OK to not be on top of all the new trends."
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