Every social platform has a different sweet spot for how long videos should be. Find out what works best on the likes of Twitter, Youtube and TikTok
TikTok, YouTube, Facebook. All social platforms which are good destinations for video content but have different rules on what works best. There is also LinkedIn, Pinterest, Snapchat, Twitter, Instagram. The list goes on.
Scratching your head over how long to make your video? Find the ideal length for your social video using this handy guide on Hootsuite, written by Josiah Hughes.
It covers different platforms, and also looks at the different video features like Instagram Reels versus Instagram Stories versus IGTV. Beyond that, you will find some general best practices and insider tips.
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