
Podcasting is a growing industry, with over a third of people listening to podcasts at least once a month.
But in such a crowded market, how can you stand out?
Mark Challinor, radio presenter and CEO of Media Futures Consultancy, has rounded up 12 different podcasting avenues, from "debates and rants" to "inspirational and motivational", in this article.
"Be creative, consider what angles you should take when you have your chosen niche, and always put yourself in the mindset of the listener," he writes.
Free daily newsletter
If you like our news and feature articles, you can sign up to receive our free daily (Mon-Fri) email newsletter (mobile friendly).
Related articles
- Daniel McLaughlin, Reach plc podcast editor, on growing a community show
- 40 media podcasts that should be on every journalist's radar in 2025
- How The Economist reached young audiences through new formats and brand marketing
- What you need to know about doing podcast host-read ads
- Five noteworthy initiatives we saw in the media industry this month