If you're working for a news organisation in 2018, chances are it will have a Facebook page – but when was the last time you conducted a thorough review of its Facebook page setup?
Check out these tips from Ned Berke at the Center for Cooprerative Media, who lays out some of the opportunities you can take advantage of as a page admin to boost your presence on the platform.
For example, we know that first impressions are critical, so why not view your page as a page visitor? After all, a good profile can drive News Feed reach, and that means more eyeballs on your content.
Are you using Facebook in an innovative way? If you are working on a new, exciting project, let us know @journalismnews.
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