Follow these six tips from the European Journalism Centre on launching a new membership model in your news organisations
Whether you are thinking about using paywalls, organising live events or launching a new editorial product to bump up your newsroom's revenue, there are some important factors to consider before starting a new membership programme.
Paula Montañà Tor at European Journalism Centre rounded up these six questions that you should ask (and answer) before taking the leap.
From determining who are your target communities to nailing down the unique value you can offer to your members, there are many challenges standing between you and a successful membership scheme.
However, "passion can play a key role in overcoming them. If you’re able to get rid of all the noise and focus your efforts on what really matters to your users, you’re already halfway there," writes Montañà Tor.
What are your tips on launching a successful membership strategy? Tweet us at @journalismnews
If you like our news and feature articles, you can sign up to receive our free daily (Mon-Fri) email newsletter (mobile friendly).
Sign up to receive job alerts of your choice by email, or manage your subscription
Featured recruiter: click to view its vacancies
Three transport-focused B2B titles seek a content editor with SEO skills
Subscribe to our newsletter for latest news, tips, jobs and more
End that deadline stress today and find help in our freelance directory
Personal trainer James Hilton has launched a podcast 'Jim's Gym - Inspiring Movement'. James, a specialist in biomechanics and injury recovery from the Cotswolds, runs Jim's Gym, a virtual online space supporting people over 55 to be more active
Our next Newsrewired conference will be in May 2025, London.
Conferences and study weeks are fantastic opportunities to get the latest updates on the industry and network with your peers
Awards are a great way to have your hard work recognised by industry experts and celebrate your teams. Here is where you can apply
If you find your social feeds a tad too heavy on men's voices, follow and connect with these fantastic women experts on indie media
How do you move print readers to digital? Are there other ways to hold on to subscribers besides a last-ditch deal?
