Social media strategy 
Brian Whelan from Times Radio on growing a successful YouTube news channel
The digital radio broadcaster has amassed 1m subscribers on the social video platform - but a vanity metric does not pay the bills. We learn that revenue comes from longer watch time and reaching the right markets
Posted by Jacob Granger on 24/10/24How journalists can decode 'algospeak' on social media
Creators and newsrooms alike have found that euphemisms and alternative spellings can get around TikTok's content moderation when talking about sensitive topics like sex and drugs
Posted by Iris Pase on 08/10/24Rachel Duffy, senior social media editor of The Telegraph, on using Reddit for news
Sub-reddits, karma, AMAs and more all jargon-busted and explained how they can help your newsroom get closer to highly engaged audiences
Posted by Jacob Granger on 20/09/2410 creative ways to interview celebrities and experts
Go beyond the worn-out Q&A format and get your interviewees to share in-depth and personal stories
Posted by Jacob Granger on 02/09/24LinkedIn newsletters: are they what they are cracked up to be?
News publishers, writers and tech companies are tapping into the platform's large, professional user base but get frustrated by the lack of features and analytics. We asked LinkedIn what they are going to do about it
Posted by Jacob Granger on 12/08/24Fact-based journalism is under attack. What can we do about it?
Publishers must shore up their distribution and business models before big tech platforms get even more reactionary
Posted by Noam Bardin on 26/09/23What can LinkedIn do for journalists?
The professional networking platform has introduced collaborative articles and the Community Top Voices feature to boost your online reputation
Posted by Jacob Granger on 15/09/23Threads for journalists, with Matt Navarra
A social media expert talks about the pros and cons of jumping on the latest social app bandwagon
Posted by Fran Di Fazio on 20/07/23What do journalists think about Threads?
Although the new Meta app is not courting the news industry the same way Twitter did, publishers are excited about building up new audiences
Posted by Fran di Fazio on 12/07/23Big tech platforms' market power is "significantly overestimated", new paper finds
As more countries eyeing up their own News Bargaining Code, platform repayments could damage innovation and consumer interests
Posted by Emma McAndrew on 26/05/23Newsrewired special: How The Times is running towards a digital-first future
"Who is the enemy? Is it the stagnant economy, the tech platforms or news avoidance? I’d suggest it’s none of those. The enemy is inertia," says head of digital Edward Roussel at Newsrewired
Posted by Jacob Granger on 25/05/23Five sources of inspiration for journalists on social media
From Instagram Reels to YouTube channels, here is how to boost your journalistic presence online
Posted by Jacob Granger on 12/04/23Predictions for journalism in 2023: social platforms and news publishers
Next in our predictions series, we are looking to answer (not only) the million-dollar question: what will happen to news on Twitter?
Posted by Marcela Kunova on 20/12/22Publishers embrace TikTok despite no monetisation options
The latest report by RISJ found that most Western media are using the social video platform but many worry about free speech and misinformation
Posted by Marcela Kunova on 09/12/22How journalists can get verified on Mastodon
PressCheck.org helps you let your followers know that you are who you say you are, like the Twitter blue tick
Posted by Marcela Kunova on 21/11/22Shivani Dave, TikTok host at Openly, on growing an LGBTQ+ brand on the platform
The LGBTQ+ news publication has amassed 100k subscribers in one year, from a variety of videos geared for social audiences: trends, language trivia and even serious news
Posted by Jacob Granger on 11/11/22Eight Twitter alternatives for journalists
Looking for virtual places to hang out with fellow hacks other than Musk's Twitter? Check out these social networks
Posted by Marcela Kunova on 10/11/22Which Twitter features are most useful for journalists?
Moments, Spaces, Fleets, Notes, Tiles, Circles. Twitter is increasingly betting on products which appeal to writers - but it is a mixture of hits and misses
Posted by Joseph Cummins on 06/09/22Tip: Discover eight new(ish) social media platforms
Have you heard of Locket, Supernova or Sunroom?
Posted by Jacob Granger on 09/08/22Next >
Five key courses for journalists in September
We are organising courses in data journalism, iPhone reporting, open data for journalists and creating a buzz on social media
Posted by Sarah Marshall on 31 July 2013Beet.TV: The New York Times, real-time advertising and Twitter trending data
Beet.TV has an interesting video with Michael Zimbalist, vice president for research & development, and operations at the New York Times, in which he discusses a new advertising tool called Spark which utilises the Times’s data on stories trending on social media. According to Beet.TV the tool “serves display advertising into stories as they are [...]
Posted by Rachel Bartlett on 19 February 2013Hurricane Sandy and verification: 4 key takeaways from Storyful Hangout
A look at the four main points which came out of a Google+ Hangout, hosted by Storyful on the subject of verification during Hurricane Sandy
Posted by Rob Grant on 11 December 2012Study: Fewer UK journalists feel social media improves productivity in 2012 than in 2011
An annual study into how UK journalists feel social media impacts on their work was announced this week by Canterbury Christ Church University and public relations and media services outlet Cision. The report’s findings are based on 769 responses from UK journalists. According to a release from the university the study found an “increasing number [...]
Posted by Rachel Bartlett on 19 September 2012#wef12: Why news outlets must embrace a participatory culture
Al Jazeera's Riyaad Minty and Mark Little's Storyful on why news outlets must understand the relationship between news reporting and social media
Posted by Rachel Bartlett on 4 September 2012Guardian US, #smarttakes and 'pop-up aggregation'
The Guardian's US operation announces the launch of a new socially-driven aggregation series called #smarttakes
Posted by Rachel Bartlett on 19 July 2012How important are 'tweet' and 'like' buttons to news publishers?
A conversation was sparked on the effect of social media sharing buttons by the designer Oliver Reichenstein on his blog informationArchitects
Posted by Daniel Bentley on 1 June 2012Online news startups need help converting readers into supporters
A report by J-Lab has found that even though online news start-ups have access to a wide range of social media tools, they struggle with how to measure their impact
Posted by Daniel Bentley on 31 May 2012#GEN2012: Interactive graphics case studies from the Guardian
The Guardian's Alastair Dant shares the news outlet's approach to using interactivity to present data and stories to their audience
Posted by Rachel Bartlett on 30 May 2012Bitly launches 'bitmark' social bookmarking service
Bitly, the popular link shortener used by lots of news websites, announces its ‘bitmark’ service
Posted by Daniel Bentley on 29 May 2012Guardian's n0tice launches Facebook sharing app
Online noticeboard n0tice launches app to auto-post updates to Facebook
Posted by Sarah Marshall on 1 May 2012Tool of the week for journalists: Muck Rack
Muck Rack is a site that aggregates Twitter and social media feeds for thousands of professional journalists
Posted by James Chapple on 5 April 2012Economist seeks to build relationships with 1m Facebook fans
'It's about building relationships on Facebook and monetizing outside', according to the Economist's global publisher, digital editions
Posted by Sarah Marshall on 29 March 2012Searchmetrics: Financial Times is news outlet with most Google+ followers
Daily Mail and Telegraph stories get most Google +1 recommendations
Posted by Sarah Marshall on 22 March 2012Social predicted to overtake search as Guardian traffic driver
'It's only a matter of time until social overtakes search for the Guardian,' says Tanya Cordrey, director of digital development at Guardian News and Media
Posted by Sarah Marshall on 21 March 2012Digital news editor @fieldproducer leaving Sky News
Sky News's digital news editor Neal Mann, known to 43,000 people on Twitter as @fieldproducer, has announced he has decided to leave the broadcaster.
Posted by Paul McNally on 19 March 2012Sky News Twitter restrictions - where do you stand?
Sky News emails staff telling them not to retweet - a round-up of opinion
Posted by Paul McNally on 8 February 2012Tool of the week for journalists - Rippla, for tracking the social 'ripples' of news stories
A tool for tracking the sharing of news stories on social networks such as Facebook and Twitter
Posted by Sarah Marshall on 20 December 2011Tool of the week for journalists - Playground, to monitor social media analytics
This new platform helps you monitor Facebook, Twitter, blogs and could become a favourite tool of data journalists
Posted by Marianne Bouchart on 29 November 2011Rippla, a site to monitor the social media 'ripples' of news stories, launches
You can now see how stories from the UK's top 10 news sites are shared on social media – and view the social media 'ripples' created by stories on your own news site
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Depth not scale: How Times Radio is building an engaged YouTube following
News UK's digital broadcaster says that long watch times and hitting the right markets trump big subscription numbers
Posted by Jacob Granger on 12/11/24