Smartphones are everywhere in the English-speaking world, and around the globe they number one for every four people.
News organisations are increasingly seeing most of their web traffic coming from mobile devices – and most of that is driven by social media – so is it still worth making an app if the audience don't use it?
In this week's podcast, news editor Alastair Reid speaks to:
- Trei Brundrett, chief product officer, Vox Media;
- Simon Fry, mobile and tablet product manager, the London Evening Standard, the Independent and i;
- Demian Perry, director of mobile, NPR;
Free daily newsletter
If you like our news and feature articles, you can sign up to receive our free daily (Mon-Fri) email newsletter (mobile friendly).
Related articles
- Video meets podcast: Five tips for making a successful 'vodcast'
- Predictions for journalism 2024: audience-first strategies, formats and products
- The Economist launches podcast-only news subscription
- The FT launches Digital Edition App, a print newspaper replica
- Inside the New Statesman’s award-winning podcast commercial strategy
