Thanks to the internet, it is now much easier for publishers to distribute their content and the recent Digital News Report published by the Reuters Institute for the Study of Journalism showed some news organisations have already set the pace when it comes to reaching global audiences.

Established brands like BBC and CNN are among them, but are so newer media players, like Huffington Post and Vice.

Madalina Ciobanu talks about how publishers are reaching global audiences and how to reach people across platforms, with:

  • Bobby Ghosh, editor-at-large, Quartz
  • Mary Hockaday, controller, BBC World Service

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