The Membership Puzzle Project, founded by NYU's Studio 20 programme and Dutch news organisation De Correspondent, is a year-long public research project running until May 2018, looking at what makes membership models in news work.
The project defines membership as a social contract between journalists and readers, where members not only support but also actively contribute knowledge or other services to a publication's mission.
Over the last six months, the project team has researched more than 100 news organisations with various membership models to see what they have in common and what makes them different.
In this week's podcast, we speak to Emily Goligoski, research director for The Membership Puzzle Project, about the expectations members have from an organisation they choose to support, advice for publications looking to adopt this model, and what news outlets can learn about membership from other public institutions.
Image credit: Leon Postma, De Correspondent / The Membership Puzzle Project
Free daily newsletter
If you like our news and feature articles, you can sign up to receive our free daily (Mon-Fri) email newsletter (mobile friendly).
Related articles
- Abbianca Nassar: 'What I learned from running an online investigative journalism outlet'
- The Forward removed its paywall and generated 37 per cent more revenue
- NYT's Hannah Yang on subscription ceilings, international markets and news bundles
- Five audience growth and revenue strategies from outside the UK
- RISJ Digital News Report 2024: Three essential points for your newsroom
