Ninety-eight per cent of Yik Yak's users are part of the millennial generation, but do they want to talk about hard news on the app?
For some publishers, chat apps are a way to put their brand in front of new audiences, while others are using these channels to crowdsource stories and experiences around topics that are more easily approached outside of public platforms such as Facebook and Twitter.
In this week's episode, James Morgan, social and audience engagement lead for BBC News, explains why and how the organisation has been using Yik Yak to reach its younger audience.
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Personal trainer James Hilton has launched a podcast 'Jim's Gym - Inspiring Movement'. James, a specialist in biomechanics and injury recovery from the Cotswolds, runs Jim's Gym, a virtual online space supporting people over 55 to be more active
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If you find your social feeds a tad too heavy on men's voices, follow and connect with these fantastic women experts on indie media
How do you move print readers to digital? Are there other ways to hold on to subscribers besides a last-ditch deal?