Rogers will continue to edit the PR industry trade title, but is also promoted to editor-in-chief across the Haymarket Brand Media division. A deputy editor will be recruited to assist him at PR Week.
Brand Media also publishes BrandRepublic.com, MediaWeek.co.uk, Campaign and Marketing.
Publishing director Rachael Stilwell said in a release: "As the editor of PR Week for the past six years, he has done a superb job in developing and driving the editorial strategy.
"Danny's success on PR Week, coupled with his vision and ideas for the future of our content, make him the perfect candidate for this new, exciting role."
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